She’s the First, a nonprofit dedicated to sponsoring girls’ education worldwide, is teaming up with Billboard Top 40 artist JoJo and Atlanta-based designer Asha Patel to launch a signature bracelet, just in time for the holiday gift giving season.
“As a young woman, I feel it is my duty to encourage and support other young girls in need so they, too, can have an equal opportunity to learn and grow,” JoJo said. “I am honored to be a part of She’s The First and help raise awareness for such a worthy and important cause.”
The hand-assembled She’s the First bracelets, made of brass and leather, are available for order via shesthefirst.org/gifts starting in mid-October for $20 each. Asha will donate 20% from each sale to two She’s the First partners of her choosing: the Shanti Bhavan school in India and the Kenya Education Fund. This money will sponsor the education of girls who otherwise would not be able to afford tuition.
What will you be the first to do? Declare it, and then wear a reminder on your wrist with the She’s the First benefit bracelet. To see an exclusive video from JoJo about She’s the First and learn how to purchase the bracelet, go to shesthefirst.org/gifts.
JoJo participated in the new channel Oxygen reality show, House Of Glam, according to the TV Guide site. The series follows the day-to-day a group of stylists, makeup artists and stylists who work hard for celebrities (their customers) are always on the look impeccable appearances.
JoJo participates in the fourth episode of the season, titled La La Land. In this episode, Crystal and Atiba go to LA to help her get ready for a performance. La La Land will air in America on October 26th at 10pm on the Oxygen Channel. Check out a commercial for the series below:
Jojo came to Rock the Vote to shoot a video about the importance of voting. While filming she was reminded that she needed to register to vote. This footage isn’t staged or rehearsed. It’s the actual footage of Jojo registering to vote with Rock the Vote President Heather Smith.
Check out even more photos from JoJo’s Steven Taylor Promo shot.
-2010 Photoshoots: Steven Taylor
Check out behind the scenes photos of She’s the First’s Campaign featuring JoJo.
-2010 Photoshoots: She’s the First – Behind the Scenes Shot
JoJo is a spokesperson for the She’s the First Campaign. You can check out the photos for their newest campaign in the gallery (below) and find out more about the cause here.
-2010 Photoshoots: She’s the First Ad Campaign
Check out photos of JoJo at Vassilios Kostetsos’ Fashion Show last night.
-2010 Appearances: Vassilios Kostetsos – Front Row – Spring 2011 MBFW
Check out a twitpics of JoJo on set of the She’s the First campaign video.
-2010 On Set: She’s the First Video Campaign
Check out photos of JoJo at Cambria Cove’s fashion show in New York earlier today (September 11th).
-2010 Appearances: Cambria Cove at Mercedes-Benz Fashion Week Spring 2011